Nitrogen ice cream, which started off as a liquid base, allowed us to create completely personalized flavor profiles on the spot for every single guest.
Through the Emotion Recognition API from Microsoft Azure Cognitive Services, we were able to measure reactions to each of three base flavors. Once formulas were calculated, mixed, and flash frozen, each of our guests walked away with a completely unique treat.
Guests were able to review the data collected on a Business Insight dashboard in real-time throughout the event activation
We built the first-ever artificially intelligent ice cream parlor, powered by Microsoft Azure.